In December, we launched
Senior Living Toolkit, a comprehensive resource on our website that houses senior living and financial planning information, caregiver’s guides, and more. This valuable information, which is a key component in our content marketing program, will engage both Prospects and Adult Children. The webpages were built with lead generation and increased organic search engagement in mind, while also showcasing Watermark as an expert in senior living. To date, we have had more than 1,400 visits to these pages!
Key
Toolkit content includes:
- Planning for the Future
- Tour Checklist: What to Ask
- The Benefits of Socializing
- Recognizing the Signs: Is It Time for Your Aging Parent to Consider Senior Living?
- Tips for Downsizing
More assets will be added to the Toolkit in the coming weeks and months to draw even more traffic to our website.